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– Triangle Agency Continues its Winning Ways adding to its “Agency of the Year” Honor –

RALEIGH – MSA (MarketSmart), the Triangle area marketing and communications agency, captured three “Best Practices” awards at the fourth annual SUBWAY® Agency Summit held recently in Miami.

With the three new awards, MSA continues winning SUBWAY honors having been named SUBWAY “Agency of the Year” in 2008. MSA represents SUBWAY in 27 U.S. markets, making the firm the second largest advertising agency in the entire U.S. SUBWAY system.

Presented by SUBWAY Franchisee Advertising Trust Fund (SFAFT), the Summit is a series of meetings involving the 29 U.S. Ad Agencies in the entire SUBWAY system. The Summit’s “Agency Best Practices Awards” recognized SUBWAY agencies in 16 categories. MSA received honors in:
“Best in Class” for restaurant level merchandising in the entire SUBWAY system for Frito-Lay chip sales
“Best Customer Appreciation” program in Utica, NY by thanking loyal customers with a “Buy One, Get One” campaign
“Best Every Day Value Meal” in Erie, NY for the “$5 Fresh Value Meal–Your Choice,” campaign.

“We strive to create and implement programs that will benefit our local markets. Being honored with three Best Practices awards are testament to the diligence and hard work necessary to make these programs a success,” said Lewis Finch, MSA president.

About MSA
Established in 1991, MSA is a full-service, integrated marketing and communications firm providing traditional and interactive advertising, broadcast production, public relations, branding services, research, Web development and mystery shopping. Ranked as the sixth-largest agency in the Triangle by the Triangle Business Journal, MSA has offices in Washington, DC and Milford, CT. MSA’s client list includes UNC Health Care and SUBWAY® restaurants, among others. For more information, contact MSA at (919) 463-9680, or visit www.thinkmsa.com.

About SUBWAY® Restaurants
Headquartered in Milford, CT., and with more than 30,000 locations in 87 countries, the SUBWAY® restaurant chain is the world’s largest submarine sandwich franchise. SUBWAY® was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. That partnership, which continues today, marked the beginning of a remarkable journey-one that made it possible for thousands of individuals to build and succeed in their own business. SUBWAY® has been honored as the number one franchise in Entrepreneur magazine’s “Annual Franchise 500®” listing for 15 of the past 21 years, and was ranked as “America’s Top Global Franchise” for 2008. Visit www.subway.com. SUBWAY® is a registered trademark of Doctor’s Associates Inc.

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Roy Brunett / Manager Promotions & Communications

MSA / MarketSmart Advertising
2530 Meridian Parkway / Durham, NC 27713
E: roy.brunett@thinkpartnership.com
P: 919.463.9680
C: 973.902.7291

Mailing Address
P.O. Box 110186
Durham, NC 27709-0186

www.thinkmsa.com

RALEIGH, NC – MSA, the Triangle area marketing and communications agency, received the prestigious “Agency of the Year” award by SUBWAY® Restaurants — the chain’s highest honor for Ad Agencies, at SUBWAY® Restaurants’ annual Global Planning Summit held in Orlando.

Presented by SUBWAY® Franchisee Advertising Trust Fund (SFAFT), the award is given each year to the agency that has demonstrated the highest-quality support for their markets, excellent media planning and buying with top tier posting, and innovative marketing and value-added initiatives. The entire SUBWAY® system consists of some 27 U.S. Advertising Agencies as well as agencies representing Canada, Australia and Puerto Rico.

“Many of our agency-partners achieved remarkable things last year and agency performance across the board was exceptional – making this a difficult decision. However, MSA demonstrated the ability to move the Subway business in its markets at an accelerated rate, managed the myriad details of their markets flawlessly, and provided great leadership to our Franchisees,” said Jeff Whitney, vice president of field marketing. “SUBWAY® Restaurants’ ‘Agency of the Year’ is our highest honor and I’m delighted to recognize such a terrific partner. They earned this award through smart thinking and focused dedication toward building the Brand, along with exceptional sales and profit results,” Whitney said.

“It’s a tremendous honor for us,” said Lewis Finch, president, MSA. “We set high standards for our work with SUBWAY® and for all of our clients. We greatly appreciate it when our hard work is recognized.”

MSA represents SUBWAY® in 27 U.S. markets, making the Triangle firm the second largest advertising agency in the entire SUBWAY® system. In addition to the top agency honor, in November ‘08, MSA took home five awards–the most of any firm, at the SUBWAY® Agency Summit held in New Orleans. The Summit is an annual series of meetings involving all SUBWAY® system ad agencies in the U.S.

About MSA
Established in 1991, MSA is a full-service, integrated marketing and communications firm providing traditional and interactive advertising, broadcast production, public relations, branding services, research, Web development and mystery shopping. Ranked as the fourth-largest agency in the Triangle by the Triangle Business Journal, MSA’s client list includes UNC Health Care and SUBWAY® restaurants, among others. For more information, contact MSA at (919) 463-9680, or visit www.thinkmsa.com

About SUBWAY® Restaurants
Headquartered in Milford, CT., and with more than 30,000 locations in 87 countries, the SUBWAY® restaurant chain is the world’s largest submarine sandwich franchise. The SUBWAY® restaurant chain was co-founded by Fred DeLuca and Dr. Peter Buck in 1965. That partnership, which continues today, marked the beginning of a remarkable journey–one that made it possible for thousands of individuals to build and succeed in their own business. The SUBWAY® brand has been honored as the number one franchise opportunity in Entrepreneur magazine’s “Annual Franchise 500®” listing for 15 of the past 21 years, and was ranked as “America’s Top Global Franchise” for 2009. For more information, visit www.subway.com. SUBWAY® is a registered trademark of Doctor’s Associates Inc.

For additional information on MSA please contact:
Roy Brunett / Promotions & Communications Manager
roy.brunett@thinkpartnership.com

MSA/MarketSmart Advertising
300 Perimeter Park Drive / Suite D / Morrisville, NC 27560
919.463.9680

The Magna Group, a Raleigh NC Advertising Agency is recognized by the Carolina Hurricanes as a devoted leader in their advertising expertise. And starting this Friday, October 10th, during the Carolina Hurricanes season opening game and throughout the entire season, all fans will be able to witness The Magna Group logo in the center of the ice and in other areas around the RBC Center. This has been recognized as the first time that the Carolina Hurricanes (10 Seasons) have had a local advertising agency acknowledged and advertised in the center ice. “I just want to show that even in these tough economic times, I still believe in the power of advertising,” says Mark Sokal, Partner of The Magna Group and fan of the Carolina Hurricanes, “and I still think that given the right direction and placement, it still works.”

Agreeing with Mark Sokal, times of hardship and economic distress are valuable times for companies to stand out and advertise in creative ways to help build brand recognition and identity. It seems that a advertising agency in the Raleigh, NC area is taken full advantage of the impressionable market. And remember that one of the best ways you can build a brand of loyalty and recognition is to advertise in down turning markets because the rewards are great once the market situation turns upward.

What are some of the most beneficial ways your advertising agency has been able to step out and advertise in negative markets?

Doggett is an advertising agency located in Charlotte NC that has been recognized by the Brand Establishment Network as the leading brand development agency in the Southeast. The Brand Development Network is a worldwide group of training organizations and public relations agencies that strive to focus on the talents of strong company branding.

Doggett Advertising Agency was founded in 1988 by George Doggett. The Charlotte based agency has experience in a number of branding opportunities including apparel, automotive, real estate, and financial and professional services.

In the recent press release covering this topic, George Dogget stats: “We believe that we have something unique to offer clients. We believe that our Brand Strategy process makes the creative work better and that our creativity makes the Brand Strategy element work. The effect is exponential and very effective for our clients.”

In the article, one topic in particular stood out among the rest due to the state of the economy that Doggett addressed, which was the importance of branding and advertising. He also explained the importance of developing a brand that not only stands out amongst the competition but also expresses brand clarity and distinction.

Read the actual article on MarketWatch: Doggett Advertising Recognized as the Leading Brand Development Firm in the Southeast

CMD or better know as Creative Media Development in the Northwest is opening an advertising agency in Charlotte North Carolina.

This well experienced and obviously well established agency founded in 1978 in Portland has hired Joe Marion as a regional account supervisor to head up the new, second location. CMD has been around the for many years and has built a strong reputation for print, film, and media outlets like events and promotional exposures.

CMD currently has a staff of 130 employees as they continue to provide public relations, advertising, film, media, interactive and Web services, print design and other core marketing services.

The new advertising agency to Charlotte NC plans to serve one of its long time clients under the name JELD-WEN and many more which all seem to have a local presence here on the East Coast.

We as NCAdvertisingAgencies.com are excited about the experience that a company like CMD is going to bring to the table in aspects of design, print, and film.

What are the other life long veterans of advertising agencies in Charlotte thinking about CMD coming to Charlotte? Will it really make an impact on competition or will this company add more value to the realm of advertising in North Carolina.

Let us know, and please feel free to add your comments to this section, we want to hear from you.

NC Advertising Agencies is not limited to one particular agency glorification. We have found many and are now on our way of promoting the best advertising agencies in North Carolina. We started with Wilmington, NC and have now moved on to Charlotte NC advertising agencies. Once we complete the state as far as listing the best advertising agencies we will then begin dissecting each particular skill and will give credit to those NC advertising agencies who are allowing their work of logo design, print media, web design, and internet marketing to shine through. Of course with us, you do not have to be the biggest just the best in your local area. We want to encourage all designers, programmers, and search engine marketers to keep pushing the limits because we want to express and praise your excellence.

NC Advertising Agencies is now back up and running for a second time. Our hopes was to develop a core strength of advertising agencies in this North Carolina state. We have focused on a number of agencies that are just blowing most design firms out of the water. From Raleigh to Charlotte, to Greenville and now even Wilmington. Speaking of Wilmington NC advertising agencies, have you noticed the abundance of design firms launching in the coastal area. Well, there are too many to count these days, but we would like to acknowledge one design firm in particular. That would be Ford Design, also known as forddesign.com… Yes, this company has established its advertising talents for over 16 years. What a powerful niche they have produced over the years. Today, Ford Design has launched a web design department that seems to really focus on consistencey and continuity with their logo and print media designs. Outstanding work! Amazing Design! Cutting Edge and most of all Creative! We recommend checking this company out if you are in the market for a new logo design in Wilmington NC, or a website design in Wilmington NC contact them today.

Check out their website: Ford Design (official web site)

Site launched today to express the core talents of North Carolina Avertising Agencies. From industry advice, resources, and company exposure the North Carolina Advertising Agencies launches a state specific application that benefits the marketing and advertising shops across the state. We specialize in bringing you core company listings that help educate all companies of the value and strengths of joining forces with the top advertising agencies in North Carolina. This site will be updated constantly with helpful information to supply any company with the advice and guidance needed to advertise in the market today. Please visits constantly as this website will be growing by mass proportions.